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Types of email marketing encompass various strategies to engage and nurture your audience effectively. These include promotional emails, which highlight products or services, and newsletters, providing valuable content and updates. Transactional emails are triggered by user actions, such as purchase confirmations or password resets. Additionally, there are automated email campaigns, like welcome series or abandoned cart reminders, designed to streamline communication. Personalized emails tailor content to individual preferences, enhancing engagement. Understanding these types empowers businesses to leverage email marketing as a versatile tool for connecting with their audience and driving conversions.
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