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Search engine optimization (SEO) is crucial
for any business that wants to stay ahead of the competition in the digital
landscape. Working with a reputable SEO
agency in NYC, such as an SEO firm in New York, can help your business
achieve better rankings and traffic. However, many businesses continue to make
common SEO mistakes that hinder their success.
As we approach 2023, it's important to
identify and avoid these common SEO mistakes to improve your website's performance.
Read on to discover five of them:
1. Ignoring mobile-friendly design
With the majority of internet users now
browsing on mobile devices, having a mobile-friendly website is crucial. Not
only does it affect your user experience, but Google now uses mobile-first
indexing, meaning your site's mobile version is what Google uses to determine
your ranking. Partnering with SEO services in New York can help ensure your
website is mobile-friendly and responsive.
2. Focusing on quantity over quality
content
Producing high-quality, relevant, and
engaging content should be a top priority. However, some businesses still focus
on publishing as much content as possible, often sacrificing quality in the
process. In 2023, prioritize creating informative, engaging, and
well-structured content that provides value to your audience. A good SEO agency
in NYC can help you create content that resonates with your target audience and
aligns with SEO best practices.
3. Neglecting on-page optimization
On-page optimization encompasses a range of
activities aimed at enhancing your website's performance in search engines.
This includes optimizing title tags, meta descriptions, header tags, images,
and content structure. Ignoring on-page optimization can lead to a decrease in
rankings and traffic. Ensure you work with an SEO firm in New York to optimize your
website for better visibility.
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